Defining Leads for Marketing & Sales
Managing The Pipeline (All)
Digital Deal Rooms - Top Uses
The New B2B Sales Game
Your Story is Your Strategy
The New B2B Sales Game
Prospecting with Video
The New B2B Sales Game
Selling for "Non-Salespeople"
The New B2B Sales Game
How Sales Coaching is Meant to Work
Managing The Pipeline (All)
Getting Your Sales Pitch to Echo
Opportunity Creation (All)
Reviving Stalled Deals [Part 1]
Opportunity Capture (All)
Think "Warm Up" Versus "Call Planning"
Opportunity Creation (All)
The Sales Pipeline Gamechanger
Managing The Pipeline (All)
What is an "Income-Producing" Opportunity?
Managing The Pipeline (All)

Your Story is Your Strategy

Here is a link to a podcast with a transcript on the topic of developing your "strategic narrative". It's valuable reading for any growth company trying to target a niche or decide on the extent of the segments to serve with a single, high-level or "master narrative". https://piktochart.com/podcast/andy-raskin/.

The Spotify link is here.

The Full Podcast Series: Here is a link to full Andy Raskin podcast series: The Bigger Narrative. He talks to a range of CEOs who have implemented a deliberate "story" or narrative. These are great listening for anyone looking to create and shape a - very - high level narrative for the company. It's the "why" piece. If you see "sales" as being the arrangement of language, you will see why the Raskin material is so relevant to every salesperson whose edge is the narrative and story.

Here is a link also to another excellent article on this whole area: Click here.

Michael McGowan |  Sales Virtual

michael@salesvirtual.com | Twitter | LinkedIn

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Defining Leads for Marketing & Sales
Managing The Pipeline (All)
Digital Deal Rooms - Top Uses
The New B2B Sales Game
Your Story is Your Strategy
The New B2B Sales Game
Prospecting with Video
The New B2B Sales Game
Selling for "Non-Salespeople"
The New B2B Sales Game
How Sales Coaching is Meant to Work
Managing The Pipeline (All)
Getting Your Sales Pitch to Echo
Opportunity Creation (All)
Reviving Stalled Deals [Part 1]
Opportunity Capture (All)
Think "Warm Up" Versus "Call Planning"
Opportunity Creation (All)
The Sales Pipeline Gamechanger
Managing The Pipeline (All)
What is an "Income-Producing" Opportunity?
Managing The Pipeline (All)

Your Story is Your Strategy

Here is a link to a podcast with a transcript on the topic of developing your "strategic narrative". It's valuable reading for any growth company trying to target a niche or decide on the extent of the segments to serve with a single, high-level or "master narrative". https://piktochart.com/podcast/andy-raskin/.

The Spotify link is here.

The Full Podcast Series: Here is a link to full Andy Raskin podcast series: The Bigger Narrative. He talks to a range of CEOs who have implemented a deliberate "story" or narrative. These are great listening for anyone looking to create and shape a - very - high level narrative for the company. It's the "why" piece. If you see "sales" as being the arrangement of language, you will see why the Raskin material is so relevant to every salesperson whose edge is the narrative and story.

Here is a link also to another excellent article on this whole area: Click here.

Michael McGowan |  Sales Virtual

michael@salesvirtual.com | Twitter | LinkedIn

Defining Leads for Marketing & Sales
Managing The Pipeline (All)
Digital Deal Rooms - Top Uses
The New B2B Sales Game
Your Story is Your Strategy
The New B2B Sales Game
Prospecting with Video
The New B2B Sales Game
Selling for "Non-Salespeople"
The New B2B Sales Game
How Sales Coaching is Meant to Work
Managing The Pipeline (All)
Getting Your Sales Pitch to Echo
Opportunity Creation (All)
Reviving Stalled Deals [Part 1]
Opportunity Capture (All)
Think "Warm Up" Versus "Call Planning"
Opportunity Creation (All)
The Sales Pipeline Gamechanger
Managing The Pipeline (All)
What is an "Income-Producing" Opportunity?
Managing The Pipeline (All)

Your Story is Your Strategy

Here is a link to a podcast with a transcript on the topic of developing your "strategic narrative". It's valuable reading for any growth company trying to target a niche or decide on the extent of the segments to serve with a single, high-level or "master narrative". https://piktochart.com/podcast/andy-raskin/.

The Spotify link is here.

The Full Podcast Series: Here is a link to full Andy Raskin podcast series: The Bigger Narrative. He talks to a range of CEOs who have implemented a deliberate "story" or narrative. These are great listening for anyone looking to create and shape a - very - high level narrative for the company. It's the "why" piece. If you see "sales" as being the arrangement of language, you will see why the Raskin material is so relevant to every salesperson whose edge is the narrative and story.

Here is a link also to another excellent article on this whole area: Click here.

Michael McGowan |  Sales Virtual

michael@salesvirtual.com | Twitter | LinkedIn

Want To Be Notified When New Content is Released?

Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.