In an OKR implementation, the objective is qualitative and answers the question of what is to be accomplished.
Objectives are supported by key results which benchmarks and monitors how we achieve the objective. Key results (KRs) are specific, measurable, and time-bound.
Key results typically include hard numbers.
Because OKRs are used to align all teams with an organization’s top goals, your entire company’s OKRs are only as effective as the ones you set at the very top. Therefore, it’s critically important to make sure you’re setting CEO-level goals effectively.
To help set effective executive-level goals, here are some OKR examples for CEOs you can refer to.
OBJECTIVE: Sell $10M in bookings
Key results:
OBJECTIVE: Grow our business
Key results:
OBJECTIVE: Please our customers
Key results:
OBJECTIVE: Strengthen our corporate culture
Key results:
OBJECTIVE: Successfully launch our new product by the end of Q2
Key results:
Once you have a balance of both aspirational and operational CEO-level OKRs, you can then begin to cascade goals throughout the rest of the company to achieve organizational alignment.
OBJECTIVE: Grow our corporate global business
Key results:
OBJECTIVE: Delight our company customers
Key results:
OBJECTIVE: Build a great corporate culture (delight our employees)
Key results:
OBJECTIVE: Launch the new product successfully in Q1
Key Results:
OBJECTIVE: Generate more Marketing Qualified Leads (MQLs)
Key Results:
OBJECTIVE: Optimize our customer acquisition
Key Results:
OBJECTIVE: Implement Account Based Marketing (ABM)
Key Results:
OBJECTIVE: Improve Our Website and Grow Conversions
Key Results:
OBJECTIVE: Improve Our PPC Campaign
Key Results:
OBJECTIVE: Improve Our SEO
Key Results:
OBJECTIVE: Launch the new monthly newsletter successfully.
Key Results:
OBJECTIVE: Improve Our Blog Strategy
Key results:
OBJECTIVE: Increase Our Brand Awareness
Key Results:
OBJECTIVE: Build Strong Relationships with Forrester and Gartner
Key Results:
OBJECTIVE: Launch a New Customer Community
Key Results:
OBJECTIVE: Make our community known by industry experts and thought leaders
Key Results:
OBJECTIVE: Launch the new product successfully.
Key Results:
OBJECTIVE: Create a community for our partners/resellers (MQLs).
Key Results:
OBJECTIVE: Generate new bookings pipeline
Key Results:
OBJECTIVE: Recruit World-Class A-Players for Our Sales Team
Key Results:
OBJECTIVE: Develop Our Reps into the Best Sales Team in the Industry
Key Results:
OBJECTIVE: Grow Our Sales in the Central region
Key Results:
OBJECTIVE: Improve Sales in South America
Key Results:
OBJECTIVE: Implement SDR social selling process
Key Results:
OBJECTIVE: Exceed our Q4 quotas by 50%
Key Results:
OBJECTIVE: Grow Our Upsell and Cross-sell
Key Results:
OBJECTIVE: Enable Our Sales to Be More Successful
Key Results:
OBJECTIVE: Improve our Sales Analytics Process
Key Results:
OBJECTIVE: Grow Sales Through our Channel Partner
Key Results:
OBJECTIVE: Create an Exceptional Corporate Culture / Delight Our Employees
Key Results:
OBJECTIVE: Improve Our Employee Retention
Key Results:
OBJECTIVE: Grow Our Team With A-Players
Key Results:
OBJECTIVE: Improve Our Employee Engagement and Satisfaction Score
Key Results:
OBJECTIVE: Make All of Our Managers More Effective and Successful
Key Results:
OBJECTIVE: Complete Our Employee Reviews Efficiently and on Time
Key Results:
OBJECTIVE: Transition to Ongoing Performance Management
Key Results:
OBJECTIVE: Launch the New Product Architecture
Key Results:
OBJECTIVE: Build a World-Class Engineering Team
Key Results:
OBJECTIVE: Drive Quality for Features in Our New Release
Key Results:
OBJECTIVE: Maintain an Agile Process
Key Results:
OBJECTIVE: Improve the Email Delivery Architecture
Key Results:
OBJECTIVE: Launch a high-quality Product Beta
Key Results:
OBJECTIVE: Launch the New Product Successfully
Key Results:
OBJECTIVE: Develop a New Product Vision
Key Results:
OBJECTIVE: Customer Success
Key Results:
OBJECTIVE: Be Proactive with Customer Success
Key Results:
OBJECTIVE: Deliver a World-Class Customer Support Experience
Key Results:
OBJECTIVE: Ensure Customer Support is a High-Performance Team
Key Results:
OBJECTIVE: Implement a Scalable Customer Support Process
Key Results:
OBJECTIVE: Track All Critical Support Metrics
Key Results:
OBJECTIVE: Improve our Annual Budgeting Process
Key Results:
OBJECTIVE: Improve our Financial Reporting Process
Key Results:
OBJECTIVE: Improve our IT and Infrastructure
Key Results:
In an OKR implementation, the objective is qualitative and answers the question of what is to be accomplished.
Objectives are supported by key results which benchmarks and monitors how we achieve the objective. Key results (KRs) are specific, measurable, and time-bound.
Key results typically include hard numbers.
Because OKRs are used to align all teams with an organization’s top goals, your entire company’s OKRs are only as effective as the ones you set at the very top. Therefore, it’s critically important to make sure you’re setting CEO-level goals effectively.
To help set effective executive-level goals, here are some OKR examples for CEOs you can refer to.
OBJECTIVE: Sell $10M in bookings
Key results:
OBJECTIVE: Grow our business
Key results:
OBJECTIVE: Please our customers
Key results:
OBJECTIVE: Strengthen our corporate culture
Key results:
OBJECTIVE: Successfully launch our new product by the end of Q2
Key results:
Once you have a balance of both aspirational and operational CEO-level OKRs, you can then begin to cascade goals throughout the rest of the company to achieve organizational alignment.
OBJECTIVE: Grow our corporate global business
Key results:
OBJECTIVE: Delight our company customers
Key results:
OBJECTIVE: Build a great corporate culture (delight our employees)
Key results:
OBJECTIVE: Launch the new product successfully in Q1
Key Results:
OBJECTIVE: Generate more Marketing Qualified Leads (MQLs)
Key Results:
OBJECTIVE: Optimize our customer acquisition
Key Results:
OBJECTIVE: Implement Account Based Marketing (ABM)
Key Results:
OBJECTIVE: Improve Our Website and Grow Conversions
Key Results:
OBJECTIVE: Improve Our PPC Campaign
Key Results:
OBJECTIVE: Improve Our SEO
Key Results:
OBJECTIVE: Launch the new monthly newsletter successfully.
Key Results:
OBJECTIVE: Improve Our Blog Strategy
Key results:
OBJECTIVE: Increase Our Brand Awareness
Key Results:
OBJECTIVE: Build Strong Relationships with Forrester and Gartner
Key Results:
OBJECTIVE: Launch a New Customer Community
Key Results:
OBJECTIVE: Make our community known by industry experts and thought leaders
Key Results:
OBJECTIVE: Launch the new product successfully.
Key Results:
OBJECTIVE: Create a community for our partners/resellers (MQLs).
Key Results:
OBJECTIVE: Generate new bookings pipeline
Key Results:
OBJECTIVE: Recruit World-Class A-Players for Our Sales Team
Key Results:
OBJECTIVE: Develop Our Reps into the Best Sales Team in the Industry
Key Results:
OBJECTIVE: Grow Our Sales in the Central region
Key Results:
OBJECTIVE: Improve Sales in South America
Key Results:
OBJECTIVE: Implement SDR social selling process
Key Results:
OBJECTIVE: Exceed our Q4 quotas by 50%
Key Results:
OBJECTIVE: Grow Our Upsell and Cross-sell
Key Results:
OBJECTIVE: Enable Our Sales to Be More Successful
Key Results:
OBJECTIVE: Improve our Sales Analytics Process
Key Results:
OBJECTIVE: Grow Sales Through our Channel Partner
Key Results:
OBJECTIVE: Create an Exceptional Corporate Culture / Delight Our Employees
Key Results:
OBJECTIVE: Improve Our Employee Retention
Key Results:
OBJECTIVE: Grow Our Team With A-Players
Key Results:
OBJECTIVE: Improve Our Employee Engagement and Satisfaction Score
Key Results:
OBJECTIVE: Make All of Our Managers More Effective and Successful
Key Results:
OBJECTIVE: Complete Our Employee Reviews Efficiently and on Time
Key Results:
OBJECTIVE: Transition to Ongoing Performance Management
Key Results:
OBJECTIVE: Launch the New Product Architecture
Key Results:
OBJECTIVE: Build a World-Class Engineering Team
Key Results:
OBJECTIVE: Drive Quality for Features in Our New Release
Key Results:
OBJECTIVE: Maintain an Agile Process
Key Results:
OBJECTIVE: Improve the Email Delivery Architecture
Key Results:
OBJECTIVE: Launch a high-quality Product Beta
Key Results:
OBJECTIVE: Launch the New Product Successfully
Key Results:
OBJECTIVE: Develop a New Product Vision
Key Results:
OBJECTIVE: Customer Success
Key Results:
OBJECTIVE: Be Proactive with Customer Success
Key Results:
OBJECTIVE: Deliver a World-Class Customer Support Experience
Key Results:
OBJECTIVE: Ensure Customer Support is a High-Performance Team
Key Results:
OBJECTIVE: Implement a Scalable Customer Support Process
Key Results:
OBJECTIVE: Track All Critical Support Metrics
Key Results:
OBJECTIVE: Improve our Annual Budgeting Process
Key Results:
OBJECTIVE: Improve our Financial Reporting Process
Key Results:
OBJECTIVE: Improve our IT and Infrastructure
Key Results:
In an OKR implementation, the objective is qualitative and answers the question of what is to be accomplished.
Objectives are supported by key results which benchmarks and monitors how we achieve the objective. Key results (KRs) are specific, measurable, and time-bound.
Key results typically include hard numbers.
Because OKRs are used to align all teams with an organization’s top goals, your entire company’s OKRs are only as effective as the ones you set at the very top. Therefore, it’s critically important to make sure you’re setting CEO-level goals effectively.
To help set effective executive-level goals, here are some OKR examples for CEOs you can refer to.
OBJECTIVE: Sell $10M in bookings
Key results:
OBJECTIVE: Grow our business
Key results:
OBJECTIVE: Please our customers
Key results:
OBJECTIVE: Strengthen our corporate culture
Key results:
OBJECTIVE: Successfully launch our new product by the end of Q2
Key results:
Once you have a balance of both aspirational and operational CEO-level OKRs, you can then begin to cascade goals throughout the rest of the company to achieve organizational alignment.
OBJECTIVE: Grow our corporate global business
Key results:
OBJECTIVE: Delight our company customers
Key results:
OBJECTIVE: Build a great corporate culture (delight our employees)
Key results:
OBJECTIVE: Launch the new product successfully in Q1
Key Results:
OBJECTIVE: Generate more Marketing Qualified Leads (MQLs)
Key Results:
OBJECTIVE: Optimize our customer acquisition
Key Results:
OBJECTIVE: Implement Account Based Marketing (ABM)
Key Results:
OBJECTIVE: Improve Our Website and Grow Conversions
Key Results:
OBJECTIVE: Improve Our PPC Campaign
Key Results:
OBJECTIVE: Improve Our SEO
Key Results:
OBJECTIVE: Launch the new monthly newsletter successfully.
Key Results:
OBJECTIVE: Improve Our Blog Strategy
Key results:
OBJECTIVE: Increase Our Brand Awareness
Key Results:
OBJECTIVE: Build Strong Relationships with Forrester and Gartner
Key Results:
OBJECTIVE: Launch a New Customer Community
Key Results:
OBJECTIVE: Make our community known by industry experts and thought leaders
Key Results:
OBJECTIVE: Launch the new product successfully.
Key Results:
OBJECTIVE: Create a community for our partners/resellers (MQLs).
Key Results:
OBJECTIVE: Generate new bookings pipeline
Key Results:
OBJECTIVE: Recruit World-Class A-Players for Our Sales Team
Key Results:
OBJECTIVE: Develop Our Reps into the Best Sales Team in the Industry
Key Results:
OBJECTIVE: Grow Our Sales in the Central region
Key Results:
OBJECTIVE: Improve Sales in South America
Key Results:
OBJECTIVE: Implement SDR social selling process
Key Results:
OBJECTIVE: Exceed our Q4 quotas by 50%
Key Results:
OBJECTIVE: Grow Our Upsell and Cross-sell
Key Results:
OBJECTIVE: Enable Our Sales to Be More Successful
Key Results:
OBJECTIVE: Improve our Sales Analytics Process
Key Results:
OBJECTIVE: Grow Sales Through our Channel Partner
Key Results:
OBJECTIVE: Create an Exceptional Corporate Culture / Delight Our Employees
Key Results:
OBJECTIVE: Improve Our Employee Retention
Key Results:
OBJECTIVE: Grow Our Team With A-Players
Key Results:
OBJECTIVE: Improve Our Employee Engagement and Satisfaction Score
Key Results:
OBJECTIVE: Make All of Our Managers More Effective and Successful
Key Results:
OBJECTIVE: Complete Our Employee Reviews Efficiently and on Time
Key Results:
OBJECTIVE: Transition to Ongoing Performance Management
Key Results:
OBJECTIVE: Launch the New Product Architecture
Key Results:
OBJECTIVE: Build a World-Class Engineering Team
Key Results:
OBJECTIVE: Drive Quality for Features in Our New Release
Key Results:
OBJECTIVE: Maintain an Agile Process
Key Results:
OBJECTIVE: Improve the Email Delivery Architecture
Key Results:
OBJECTIVE: Launch a high-quality Product Beta
Key Results:
OBJECTIVE: Launch the New Product Successfully
Key Results:
OBJECTIVE: Develop a New Product Vision
Key Results:
OBJECTIVE: Customer Success
Key Results:
OBJECTIVE: Be Proactive with Customer Success
Key Results:
OBJECTIVE: Deliver a World-Class Customer Support Experience
Key Results:
OBJECTIVE: Ensure Customer Support is a High-Performance Team
Key Results:
OBJECTIVE: Implement a Scalable Customer Support Process
Key Results:
OBJECTIVE: Track All Critical Support Metrics
Key Results:
OBJECTIVE: Improve our Annual Budgeting Process
Key Results:
OBJECTIVE: Improve our Financial Reporting Process
Key Results:
OBJECTIVE: Improve our IT and Infrastructure
Key Results: