Buyers work with salespeople who provide quality dialogue and help them make objective decisions for their business and their individual roles. That means raising the conversation bar and in particular, fine-tuning company messaging (narrative) and discovery and diagnostic skills. It's why elite sales teams spend so much time honing message and dialogue skills.
GET IN TOUCHThe discovery workshop leads to sellers delivering quality dialogue for buyers and stakeholders. This is a difficult and subtle skill, but has a huge impact on creating and winning opportunities.
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